Home > Story
Story
Tacconi Sport story started in 1978, when Mr.Flaminio Tacconi, member of the National Forest Rangers ski club and ski instructor, inaugurated the first Tacconi Sport shop in his native village, Badia Prataglia, a small Apennine centre near Camaldoli in the province of Arezzo, Tuscany. Mr.Flaminio Tacconi was mainly driven by his great passion for ski. Thanks to his competence and determination, mainly based on the intuition that the large-scale organized retail trade in the sporting goods sector was fastly growing, other two shops were soon after opened, in Badia Prataglia; the small mountain resort thus became an important sport good centre, a “landmark” in central Italy for many sport-loving people. Flaminio Tacconi’s policy that is “high quality within everybody’s means”, is the same market strategy thanks to which they are known and appreciated in their sector. They followed the same policy when they decided to launch on the market their very first own brand, the successful “Conte Flaminy” line, then followed by others brands of their owns. In 1983 Tacconi Sport group started to spread out to the nearby Emilia Romagna, in Cerasolo Ausa, where they opened the first megastore, as for its show-room width: it was their fourth shop. In the same years Flaminio Tacconi becomes a key point in the world trade of sport goods being the importer for Italy of Dynamic skiis, Trappeur ski boots and Alfa ski boards having at that time his offices in Milan: “Viale Milazzo”. In this period he also becomes a “protagonist” in the USA import-export market.
In 1991 the farseeing manager bought the former wool mill in Soci, a 3.400 sq m. building characteristic for its architectural charm, which can boast 150 years of history. The completely restored building thus became the parent company of a growing business.
An other Tacconi Sport fundamental requirement is the one related to hiring highly specialized personnel, whose background is usually the sport agonistic field, people who are reputed to be able to guarantee high quality standards and to direct the purchasings of the whole group.
In the mantime also the managing experienced a considerable expansion under Mr Tacconi himself’s supervision. Together with its expansion, the company also had to improve his organization because of the multiplied number of functions required, fundamental to face in an adequate way its expansion and its growth. Each Tacconi Sport employee has to attend stages and many talented young people are fully developed and than hired.
In
the last few years, in order to reach even the customers who can not
get to the trade centers usually located in the city outskirts,
Tacconi Sport opened up new shops in the city hystorical centres.
These are small shops in the hearth of the cities which are able to
offer in a few square meters a wide range of products.
In 2001 the internet portal project was launched. Through it, all Internet users can get into the Tacconi stores. But in 2005 the Internet has changed a lot, it became a tool commonly used by anybody, so a further investment in the e-commerce field has been necessary.That’s the reason why Tacconi Sport lauched a new portal, a real shop in everybody’s home, for all those who are interested in buying or having a look at our products. There is a wide range of items available in it, and the courtesy, the reliability and the competence is same as it is in a Tacconi Sport shop, with the only difference that the customer can save a lot of time and the travel costs.
